Small agency customer service. Large agency capabilities.

Since 2002, Aukema & Associates has provided full service strategic communications to healthcare, tech, wireless, maritime and professional services companies. We think big, go deep, and stay nimble to build strong brands and effective communications campaigns.

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By warren 20 July 2022 Industry Spotlight

Brand positioning statement: what it is and how to know if yours is working

Does your company have a good positioning statement – a clear, focused statement that differentiates you from other companies in the market in the minds of your customers? These three steps will help you determine if your positioning statement is up to snuff.

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